As Shakespeare famously wrote: “That which we call a rose by any other name would smell as sweet”.
Then again, Shakespeare spelled his own name six different ways – and never spelled it “Shakespeare”, so what would he know?
Anyway, this blog is something of a rose by no name at present. It’s simply titled “Callaghan Innovation”, which isn’t terribly out there – like calling a rose Rosa rosus.
So: help us think of a name. Something that says innovation, business focus, product development and expertise, but.. you know, in fewer words.
Possible loot for best idea*.
*Loot to be determined. May be tickets to an event, may be a usb stick.